In October, the lambic culture in the Pajottenland and Zennevallei takes center stage with the Month of Lambic, an initiative by VISIT Vlaams-Brabant. Breweries, geuze cellars, cafés, and other tourism entrepreneurs invite visitors to explore the region and its unique beer through tours, tastings, walks, bike rides, and culinary activities. This campaign brings together the region's distinct beer culture, landscape, and craftsmanship.
Lambic, a beer created through spontaneous fermentation and aging in wooden barrels, is intrinsically linked to the Pajottenland and Zennevallei. Brewers and geuze makers continue this centuries-old tradition, combining craftsmanship with innovation. The beer culture is further enriched by authentic cafés, restaurants, the characteristic Pajottenland landscape, and numerous cycling and walking routes, making Lambiekland a comprehensive destination.
Tom Dehaene, deputy for tourism, emphasizes that lambic is more than a regional product to taste; it's an experience. He invites visitors to tour breweries and geuze cellars, participate in activities, or explore independently. October is promoted as the ideal period to discover Lambiekland.
The month of activities kicks off on Saturday, October 3rd, with the 18th Day of Lambic in Bever, featuring an exclusive visit to geuze cellar Odilon and a guided tour with tasting at Brouwerij De Troch in Ternat. Later in October, cellar days will be held at Oud Beersel and Brouwerij Boon (October 16-18), and on October 24th, visitors can blend their own geuze at Oud Beersel. Lambic walks and tastings are also spread across the region.
Beyond the producers, various routes allow walkers and cyclists to traverse the Pajottenland, connecting beer culture with the landscape, local heritage, and hospitality. The tourism platform Lambiekland compiles offerings for those planning a trip outside of October.
“"From a first introduction to lambic to a brewery visit or a walk through the Pajottenland landscape: everyone can experience Lambiekland in their own way. We invite visitors to come and discover the region themselves in October."
